Usage Note
Couleur is feminine and its plural couleurs is used in expressions like de toutes les couleurs ('of all kinds' — not just literally multicolored). Annoncer la couleur ('to announce the color') is an idiom meaning to state one's intentions clearly from the start. In heraldry and card games, couleur specifically means 'suit'.
Examples
"Quelle est ta couleur préférée?"
Natural Translation
What is your favorite color?
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